Lamborghini Head Stephan Winkelmann On Speed, Weight and Neon-Colored Cars – Hannah Elliott – De Luxe – Forbes

Lamborghini Head Stephan Winkelmann On Speed, Weight and Neon-Colored Cars – Hannah Elliott – De Luxe – Forbes.

Winkelmann indicates that the key to supercar fuel efficiency may not be hybrid engines but instead weight reduction.

The use of carbon will play a big role in the development of super light supercars, increasing the power to weight ratio, making some of these pieces of expensive art fuel efficient and a thrill to attempt to tame!

Another recent article indicated that Lamborghini was interested in purchasing or purchased a carbon fiber production plant. This would be a good step in achieving their weight reduction goals through vertical integration. It would help them to possess comparative advantages in light weight vehicles and also allow the consumer costs to be reduced through economies of scale!

Advertisements

About alonrishi

Economist at the Central Bank of Trinidad and Tobago Graduate of Florida Atlantic University (MS. Economics with a track in Finance, BA Business Economics) Interests in business, technology, automotive design and engineering, travel, food, amateur photography, and gaming. @alonrishi

Posted on May 24, 2011, in Automotive, Business. Bookmark the permalink. Leave a comment.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: